Starbright Licensing has announced an agreement with Art 800, LLC and Britto Central, Inc. that it has been appointed to manage licensing and merchandising rights (within the territory of Italy, Vatican City, and San Marino) related to the artworks and designs created by the world-renowned artist Romero Britto.
Starbright management has expressed great satisfaction for this new collaboration, anticipating it to be one of the most important ventures towards the creation of consumer goods using this artist’s view, which is greatly beloved by consumers all around the world.
Romero Britto. Brazilian-born and Miami-made, Romero Britto is an international artist that uses vibrant, bold and colorful patterns to reflect his optimistic view of the world around him. Britto has created a visual language of hope and happiness all its own that is relatable to all, inspiring millions. Self-taught at an early age, Britto painted on scraps of paper or cardboard or any medium he could find before coming into his own and traveling to Paris where he was introduced to the works of Matisse and Picasso. His appreciation of these masters influenced him to create an iconic style that The New York Times described, “exudes warmth, optimism and love.”
Britto’sworkhasbeen exhibited in galleries and museums in over 100 countries, including the Salon de la Société Nationale des Beaux Arts exhibition at the Carrousel du Louvre in 2008 and 2010. In 2013, Maria Elena and Carlos Slim Domit invited Romero to be the first living artist to exhibit at Museo Soumaya. He has created public art installations for the 02 Dome in Berlin, New York’s John F. Kennedy Airport, Cirque Du Soleil at Super Bowl XLI, and has been credited with the largest monumental sculpture in London’s Hyde Park history. Britto served as an official artist for the 2010 World Cup, Ambassador to the 2014 FIFA World Cup Brazil and was invited to be an honorary torch bearer for the Rio 2016 Olympic Games. Britto’s pop sensibility has leant itself to many collaborations with international brands such as Absolut Vodka, Campari, Pepsi Cola, IBM, Audi, Bentley, Coca-Cola, Walt Disney, Evian, Hublot, Mattel, Chiquita, just to name a few.